Australian SMBs must keep pace with consumers in digital world

25 October 2011, 9:00 am

Optus has unveiled new research about the levels of technology adoption among Australian small and medium businesses (SMBs) and their ‘digital readiness’ to operate in a digital economy. The Optus ‘Digital Ready’ report, which surveyed 850 respondents from SMBs with 50 employees or less, has found that SMBs are divided in their opinions on the … Read more

New internet TV service available for less than $10 per month. Optus brings affordable and compelling content to the masses

24 October 2011, 9:00 am

Optus today unveiled its latest innovation in digital media with the launch of Optus MeTV with fetch; an exciting new internet TV service that redefines conventional TV viewing by giving customers control over what they watch and when. Available on-demand over an existing broadband connection, Optus MeTV brings the best of digital free-to-air and subscription … Read more

Trip to the movies is Australia’s most cost effective form of entertainment

18 October 2011, 9:00 am

Despite recent reports of high ticket prices*, a trip to the cinema is still Australia’s most cost effective form of entertainment, new research from Optus has revealed. Australians surveyed spend on average just $23.95 each during a single trip to the movies, making other popular forms of entertainment seem expensive by comparison. A visit to … Read more

The Castle is King of Australian Movies

18 October 2011, 9:00 am

One in four Aussies cite 90s classic as their favourite Australian film of all time in cinema survey 1997 classic The Castle is the nation’s favourite Australian film of all time, according to a national cinema survey commissioned by Optus. Twenty-five percent of Australians surveyed chose The Castle, starring Michael Caton and Anne Tenney, as … Read more

Optus to bring iPhone 4S to Australia on October 14

9 October 2011, 9:00 am

Optus has announced that it will launch iPhone 4S in Australia on October 14. iPhone 4S is available for free on select plans starting at $79 per month and the new iPhone 4GB model is available for free starting at just $59 per month. Optus customers can now pre-order iPhone 4S as well as iPhone … Read more